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A Quick Guide On Choosing A Right Logo For Your Brand

Posted on January 27, 2021February 6, 2021by Alan Taylor
Logo

Logo plays a vital role when it comes to marketing and making a strong position among competitors. A logo works as a symbol that stays and represents your business forever. This can be pretty intimidating.

You have to choose your logo in such a way that it easily reflects what your business is all about. This is where a marketing agency or logo design company can help you in getting exactly what you need, after all, your logo is going to be the main focus in front of the world.

Here we are discussing everything you should be aware of while picking a logo design for your brand.

Why is having a logo for your brand important?

Logos assist in making an impressive impact on your audience. It allows your business to grow by reaching maximum people. In case you are looking for forming a brand identity then having a logo becomes important. It brings out your brand goals and potentials

 Your services get recognize from your logo

Diverse logo designs you need to check out

There are 4 different types of logo design we will be discussing.

Abstract Logo Design

One of the complex and hard to design – abstract logos, it involves designing logos using geometric shapes for your brand. These designs do not include using any image such as bird, animal, or any other recognizable image.

These logos are unique which makes them hard to copy. However, if you are in the initial stage of expanding your business online using this logo can be a disadvantage as it does not effectively convey the emotions of your company, which means the audience will not relate to it easily.

This logo design is best for companies that are already established on some level.

Pictorial Logo Design

Fancy as it sounds, a pictorial logo design comes with graphic and real object designs that give a clear representation of your company’s name and theme. Like the brand, Apple comes with a logo design of an eaten apple. Likewise, Twitter comes with a chirping bird logo that represents what their service is about.

The pictorial design perfectly defines your brand. Since these logos come with a literal representation of your brand, which sticks your brand image in your audience’s mind. Just by looking at a bluebird, you can easily relate it to Twitter. Thus pictorial logo design is an effective logo design you can go for.

Crest And Emblems

These logo designs are the best tool for enhancing your company’s brand value. It is a mixture of text with a badge or frame. These designs look more traditional. The crest logo design mostly contains shields, scrolls, or mirrored animals, this you can observe in the Starbucks logo or action figure superman.

Customised Logo Designs

It is beneficial if you consult a professional web developer, to avail unique and efficient service of designing a logo for your company. When you go for a customized service, you can get yourself a unique design.

A web developer in Dubai or a web designer in Dubai, seeking a professional can assist in handling all the hassle of designing a logo for your brand.

A tailor-made service allows in jotting down all the ideas that you have for a logo into something you can relate to.

In conclusion with

You must give attention to each & every detail while choosing the design for your logo. Keep a keen eye on the size as well, as detailing of the logo should be clear enough that when you transfer it on the business card or any other medium it is easily understood.

So before finalizing be assured that your logo is a replica of what you want it to reflect about your business or the brand.

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